Clicktivism is a combination of online expression and traditional activism. Clicktivism is not exclusively the support or promotion of a cause online. It is the use of the digital media for facilitating social change and activism. “More often than not this form of supporting and promoting a cause on social media can include a whole range of activities…” (CLICKTIVIST.ORG). However, it has been said that a click is not enough to have impact on our world. Although social media is a very huge and powerful platform to raise awareness, action will always be more effective, and that needs to be recognized.
This article goes into a debate about clicktivism on the positive and negative aspects. The different scenarios that are mentioned among the debate give a good understanding of the pros and cons of clicktivism.